Maximize your books impact and discover how to request marketing materials to promote your book or article.
At Peter Lang Group, we're committed to helping your research reach its intended
audience and achieve maximum impact. This guide outlines how to request
marketing materials to promote your book or article.
WHAT WE OFFER
We provide a range of customizable marketing materials to support your book
launch, conference participation, or other promotional activities. You will
automatically receive a book flyer upon publication from our Author Relations team –
a great starting point for promoting your work to your network.
ADDITIONAL MATERIALS AVAILABLE
- Book launches: Explore our dedicated guide for launch planning and support.
- Conferences and industry events: Increase your visibility with customized
materials. - Press releases: Reach a wider audience through targeted press outreach.
- Advertising opportunities: While we can't contribute financially to author arranged
advertising, we can provide promotional materials like flyers and
discount codes.
Requesting Marketing Materials
1. Contact the Marketing Team:
Email marketing@peterlang.com with the following information:
- Book title(s)
- Reason for request (e.g., conference presentation)
- Specific materials desired (e.g., discount flyers
- Deadline for materials
Please note: We may not be able to fulfil all requests depending on resource
availability.
2. Timing:
- Submit requests at least 4 weeks before they are needed for flyers and other
basic materials. - For more complex requests like adverts, submit at least 6 weeks in advance to
allow for design and approval.
3. Review and Approval:
Our marketing team will review your request and provide an estimated timeline
for completion.
Discount Codes
Discount codes are not valid in regions with fixed book pricing (check here:
https://en.wikipedia.org/wiki/Fixed_book_price)
They can be requested separately from flyers and have expiry periods.
We recommend connecting them to specific events or promotions for optimal
effectiveness.
Tips for Using Marketing Materials
- Share your book flyer with colleagues, mentors, and relevant contacts.
- Promote your work at conferences, webinars, and other events.
- Build an online presence and engage with your audience on social media.